Many people want to become information publishers. Yet they don’t want to write a book. Good news. You don’t have to!

However, before we talk about how to get around creating the product yourself let’s take a look at a few reasons you might want to write it yourself.

  1. You know your niche topic better than most.
  2. You’ll get the book/product you want.
  3. If you can talk you can write a book.
  4. You don’t have to write a book you can create a video series.
  5. Writing it yourself doesn’t have to take long or cost any money. In fact, you can write an ebook in a week.

The process is simple:

  • Choose your topic
  • Create a plan/outline
  • Write on your topic. Don’t edit or research. Make notes about where you need more information
  • Fill in the blanks. Edit and polish
  • Add graphics, disclaimer, and copyright
  • Save as a secured PDF
  • Sell

And, if you’re not convinced, then here are a few ways you can create a product without having to do it yourself.

happy outsourcing


You can hire a ghostwriter to create an information product for you. There are some truly wonderful ghostwriters. You can provide the topic and the outline to them and they do the rest. You have 100% rights to the product once it’s been created and paid for.

Before hiring a ghostwriter or contractor be sure to review samples of their work. Sign a work for hire agreement that stipulates your rights. Make sure it also covers delivery dates and fees.


PLR stands for Private Label Rights. You can buy ebooks and other information products and the rights to them. Depending on the rights you buy it generally means you can modify and brand the book however you want. You can then resell it. PLR quality varies from company to company. Some companies have a great reputation for quality. Research your potential PLR provider before you buy.

Before we talk about the money making aspect of info publishing it’s important to reiterate that you can create your own information products. If you have an hour a day for thirty days you can create your product and have it polished and ready to go at the end of the month. Faith in yourself and a commitment to the process is all you need.

Resources for  creating information products:

How to Write a Book

Happy Outsourcing

Craigslist Outsourcing Secrets

Outsourcing Webinar With Rachel Rofe